Tuesday, December 13, 2016

project 04 :: international reggae poster contest synopsis

This was such a fun & different project! Though the turnaround was quite quick, I enjoyed the opportunity to research and learn about a kind of music I previously knew absolutely nothing about.

I watched some documentaries about reggae music on YouTube, listened to lots of reggae music, and did research on various famous reggae artists. I was most intrigued to learn about the political and social commentary carried in the music - particularly in "roots reggae." I was also fascinated to learn that Rastafari is a religion formed in Jamaica in the 1930s, and there are strong ties between reggae and the Rastafari religion.

After many sketches and somewhat failed attempts at illustrating my first poster iteration, I decided to take a second look at what exactly I was trying to communicate through my poster and found much more success after that. I am pleased with how my poster turned out; I think it speaks to the "beat" and the "heart" behind the music. I cannot post the image here until the winners of the contest have been announced, so stay tuned.